Honorable mention to Monsters Inc. part whatever, and Will Ferrell's Land of the Lost movies.
Super honorable mention to USA Network "Characters Welcome" spot right after the game. (Hulu, points deducted for not having it on the Super Bowl ad channel. Bad Hulu.)
"Hated It" Awards to: E*Trade baby spots (again,) All Budweiser spots were boring, Pepsi MaGruber was appalling, H&R Block Death and Taxes had the worst sound of any spot in the 20th century, Cars.com so close and yet, not. Gatorade G campaign -FAIL. GoDaddy should be shot - I would change my webhost if they weren't so cheap. But the ads sucked. Vizio, um, put that account in review.
Thus concludes another Super Bowl.